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Marvel's most profitable superheroes, ranked

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“Avengers: Endgame” – Marvel Studios

With Deadpool & Wolverine giving both heroes a billion-dollar Marvel Cinematic Universe debut, the online casinos comparison service KingCasinoBonus took a deep dive into which of its heroes have been the most profitable.

The company looked at box office receipts and also available merchandise on the Disney Store and Marvel’s official marketplace for Iron Man, Captain America and all their super-powered pals, grading each on a scale of 1 through 10.

Fittingly, billionaire playboy Tony Stark ended up on top.

Robert Downey Jr.’s run as Stark/Iron Man spans 10 films — including one cameo in 2009’s The Incredible Hulk — that earned more than $12 billion altogether. And the character’s merchandise sales make a mint, too.  

Coming in second was Spider-Man. Tom Holland‘s run as the webslinger spanned six films, including a trilogy of his own, earning $9.86 billion.  According to the analysis, Spidey leads the MCU in available merchandise, with 63 items available at those sites.

Third place belongs to Captain America. Chris Evans‘ run as the spangly hero generated $9.94 billion. 

Their fellow Avengers Black Widow (Scarlett Johansson) and Thor (Chris Hemsworth) ranked fourth and fifth on the list.

ScarJo’s character made nine MCU appearances, raking in more than $10 billion worldwide. But while she only has three items for sale on those official sites, they have a high average selling price of $154 per item.

 Hemsworth’s God of Thunder has appeared in eight films that collectively earned a worldwide box office total of more than $10 billion, though his 15 available items average $45.

Marvel is owned by Disney, the parent company of ABC News.

Methodology and results have not been verified or endorsed by ABC News or The Walt Disney Company.

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